ThredUp partners with “And just like that” costume designers – Footwear News

“Sex and the City” is back with the premiere of “And Just Like That…” last week, as is the iconic fashion that has defined the show since its inception.

This time around, fans of the show can shop for the iconic looks of their favorite characters at a much more affordable price through the Second Hand Market. ThredUp, a leading upcycling company, has partnered with the costume designers of “And Just Like That…” to launch a themed shopping experience inspired by the looks from the show.

Costume designers Molly Rogers and Danny Santiago worked with ThredUp to organize three “closets” that include hundreds of handpicked styles, some of which were actually pieces from the show’s costume wardrobe. In addition to clothing, these collections will also include shoes from brands such as Manolo Blahnik, Jimmy Choo and Stuart Weitzman.

Buyers can view the selections at thredUP.com/thecity. All proceeds from sales will be donated to the Willie Garson Fund, a charitable program that supports foster children named after the late actor who played Stanford Blatch in “Sex and the City”.

Rogers, one of the costume designers, began her styling career with designer Patricia Field during the first edition of “Sex and the City”. According to her, occasion and vintage have always been a key theme in styles.

“We like to put ourselves in that person’s shoes, so to speak, and choose clothes that say something about their personality,” Rogers said. “This is how we approached the conservation of each closet for ThredUp. Hopefully, fans will use it as a starting point to cultivate a style that resembles them.

In July, ThredUp teamed up with Eric Daman, Gossip Girl’s Emmy-winning costume designer, to launch a similar program with three curated bargain boxes themed around the series’ costumes.

In addition to its website, ThredUp also enables the resale of major brands such as Walmart, Madewell, Vera Bradley and Adidas. The company raised $ 168 million in its initial public offering in March and earned a valuation of around $ 1.3 billion. In July, ThredUp announced its intention to acquire Remix Global AD, a leading European fashion resale site, marking the start of its commitment to international expansion in Europe.

“Our mission is to inspire a new generation to think occasionally first, and we admire Molly and Danny’s commitment to more sustainable style through savings,” said Erin Wallace, Vice President of Integrated Marketing at ThredUp. “Television is increasingly driving buying trends, and this collaboration allows consumers to save the look in a responsible and user-friendly way. “

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